B Magazine Barbour

B Magazine Barbour, B Magazine

The 94th issue of B Magazine is all about "Barbour", a lifestyle brand that has been around for five generations and has been a favorite of the British royal family and the public alike.

Barbour, a brand founded by Scotsman John Barber in 1894 in South Shields, England, marked its debut with waxed-skin workwear, a functional innovation for protection from the elements. Since then, with the introduction of its iconic waxed cotton jackets such as the Bidale, Beauport and Border, Barbour has forged a reputation associating "waxed cotton jackets" with its name, while cultivating a culture of vintage collecting and rewaxing, reflecting its commitment to sustainability and tradition. Run as a family business for five generations, the brand has evolved by adapting to contemporary needs, adjusting its cuts and broadening its reach through collaborations with various fashion brands, offering renewed access to new generations.

- Each issue is dedicated to a specific brand.
- Unique points of view and in-depth analyses.
- Monthly publication.
- Advertising-free, featuring balanced brands from around the globe.
- Marketing and brand management.

Printed in South Korea