The epic story of Maison Labiche begins in 2011 when a team of young Parisians with only their fierce will of independence and their « savoir-faire » unite towards the common goal of offering a wardrobe made of fun quality basics. The chain stitch with a simple doubled-up sewing thread and a handwritten typography meets the iconic white teeshirt in thick cotton with a straight cut and rolled up sleeves. An everyday quirky wardrobe staple was born.