Since 2009 Rive Droite aims to democratize upcycling. Indeed, the products are made from the end of fabric stock or even from cotton scraps. This raw material is , assembled and worked by the tailors of Rive Droite, called "Dudes". Rive Droite helps these experienced tailors to get out of precarious work situations. They have the status of self-entrepreneur, which guarantees them financial independence and social protection. They are also helped to create their own workshop. A new and transparent vision of fair trade.